We invited twelve local typical hotels to discuss how we could promote together well this afternoon. Each participant gives his own opinion based on their rich work experience in the hotels. There are big challenge and huge chance at the same time. Pay many thanks for your helpful and useful advice, my dear friends.

Here is my some advice for hotels themselves from maketing point. Firstly, each hotel should find its own unqiueness if we really want to promote its well-known brand in long run. We should always make clear what kind of market we focus? Family, leisure, bussiness or MICE marketing? We have to give focus market more convincing excuses why they must choose your hotles except its common function of accommodation, while the competition is very fierce. Secondly, try to enhance incredible experience for tourists to improve hotels' comments on OTA which can attract more patient tourists.  Thirdly, build up strong self-promotion medias such as Wechat, website and connect them to other business promotion platform with huge fans including all platforms of Suzhou Tourism Bureau.

We are responsible for promotig Suzhou into popular international tourist destination only if we work in the department of tourism maketing. We also need more hotels support our promotion strategy. We have already built up some international promotion platforms such as Visit Suzhou page of Facebook and Twitter, North American website of Suzhou, landing page of TripAdvisor and so on. We welcome any hotel to make good and full use of them any time. Please let us know if you want to know details of these platforms. We must realize win-win goal if we co-promote tightly. Suzhou as a popular international tourist destination will be well-known step by step, of course, the hotels will receive more and more tourists from all over the world.