http://p1.pstatp.com/large/9621/4025104487

      牌匾又称招牌、匾额......它熔书法、装饰、建筑、工艺于一体，是我国优秀的民族文化遗产之一。牌匾艺术最初运用在封建帝王的宫殿建筑上，后来牌匾艺术逐渐从宫庭发展到文人士大夫居所，当一座大宅落成时，主人精心制作一块大匾悬挂于大堂上方，或感恩上苍，以志不忘；或彰显祖德，福佑后昆；或寄托理想，激励壮志；或教育子孙，昭示后人 ………老字号历来与牌匾有着天然的不解之缘，匾额是商家的门脸儿，大多商号店铺多请名人、书法家题写牌匾，也不知道是老字号提升了牌匾书写者的名气，还是牌匾抬高了老字号的身价。

http://p3.pstatp.com/large/9622/3468545292

      老字号门楣上那一方方各具风采、古色古香的精美牌匾，字体或端庄饱满，或清秀俊雅，或古朴拙正，或洒脱飘逸，无不令人驻足欣赏。它既是一幅美妙绝伦的书法作品，更是一个文化的标志性符号。

    下面是一些名人名家书写的老字号牌匾

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