加载中…
个人资料
  • 博客等级:
  • 博客积分:
  • 博客访问:
  • 关注人气:
  • 获赠金笔:0支
  • 赠出金笔:0支
  • 荣誉徽章:
正文 字体大小:

The Dentist Behind World's First Undersea Wine Cellar

(2006-11-02 17:23:02)
分类: 软文

http://www.grandhotels.com.cn/eWebEditor_V280_Free_sp1/UploadFile/2006112115132262.jpgDentist Behind World's First Undersea Wine Cellar" TITLE="The Dentist Behind World's First Undersea Wine Cellar" />

 
 
Grand Hotels’ Exclusive Interview With Dr. Ron Georgiou, Australia’s 13th Master of Wine
 
Interview: Cherry Li  Story: Kong Yan  Photo: Li Yang
Venue: One East On Third, Hilton Beijing
 
“If you can have fun with work, play as hard as you can.”
“Attention to detail and passion to life is one of the things I am bringing to Hilton Beijing.”
 
Dr. Ron Georgiou MW leads a hectic, diversified life. The 45-year-old dentist in practice runs concurrently a successful business specializing in creating, designing and delivering cutting-edge wine concepts for clients all over the world. A graduate of dentistry with honors, he manages to sustain a great passion for wine, crafting a successful career path in both areas as diverse as heaven and earth.
 
Grand Hotels caught up the dentist/wine specialist during his brief stay in Beijing in early September for supervising a unique wine program designed particularly for Hilton Beijing, and both parties had an interesting dialogue filled with wit and humor.
 
“You’re a dentist who runs a family practice 4 days a week, a Master of Wine and trainer, a businessman and CEO of a private consulting firm; we wonder what you are in a real sense? ”In reply, Ron assured us with a hearty laughter that he was nobody but a passionate Australian who loves life dearly. He looks to create as many new opportunities and experiences as possible in a limited life span without being restricted to a particular discipline/industry. He practices a great crossover, and enjoys switching roles in work. “Arrange life professionally is to reflect in the mirror what I am personally.”
 
Ron started enjoying wine at the age of 17 or 18, under the influence of a relative who has a great passion for wine. He naturally took some basic courses in Australia, and the hunger for more information was building when a friend with a wine auction business, a Master of Wine, encouraged Ron to seek further education in wine outside the country, to experience and develop an international perspective.
 
As a result, he contacted the Office of the Master of Wine Program in London, and was luckily admitted in 1996 by the program despite his comparative weak background. The program―requiring 30 hours of intensive study each week and threatening with a 90% failure rate―was tough, but Ron survived and graduated in 2000, the year Sydney hosting the Olympic Games. This kicked off a multifaceted career.
 
The cooperative tie with Hilton was built in 2001, when the General Manager of Hilton Maldives Resort & Spa at the time invited Ron to help work out an unconventional wine concept, one that nobody had ever experienced in the past. The idea popped up over the breakfast table on an April morning, and the result was the world’s first undersea wine cellar (with a selection of 300 fine wines), a solid structure―converted from a 20’ freight container―with a roof atop, anchored securely by loads of sand to somewhere six feet under the sea.
 
Contract with Hilton brought Ron Georgiou to Beijing this time. Hilton targets a specific property in a specific market, and Hilton Beijing has given Ron the “flexibility to create thrilling new concepts never before seen in hotels anywhere in the world”.
 
The event, scheduled the day following our interview, was going to be a formal wine dinner which delivers Ron’s refined wine theory through an amalgamation of various elements-wine and presentation, music, arrangement of table, chair and glassware and all that is related, working together to elevate the whole experience in an exceptionally creative manner.
 
An individual program designed carefully to suit the clientele, the culture and the city, the Hilton wine event is meant to take guests aback in a way which they have never thought of would touch them. Attendees are encouraged to indulge in food and wines, to engross themselves in the music, to feast their eyes on the fantastic imagery and all the high-tech tricks-images projected on the oversize screen, that is-which would add spice to the atmosphere.
To ensure the effect and maximize the experience for the client, Ron checked out the site in advance, visiting in person all the restaurants in Hilton Beijing―all outlets are going to promote his wine-list during the period―and conducting intimate contact with the Chefs as well as with the food to be served at the event. This is an attempt to ensure that wines in the list are not going to overwhelm the food, nor food wines.
 
Hilton Beijing program is Ron’s first practice of his creative wine concepts in Beijing. The Master of Wine has included China’s Capital City in his business plan, with the vision of introducing more wines to Beijing market, wines locals seldom have the chance to taste in the mainland, rather than resting on the existing brands/blends.
 
Although an Australian wine specialist, Ron aims to create international wine lists, for which purpose he has traveled extensively around the globe, tasting wines of various origins. “Normally 400 wines a month,” states Ron, beaming with evident pride. Each wine that he put in the list is tasted by himself to guarantee the distinctiveness.
 
Ron’s wine philosophy is polished and sophisticated. “My guiding vision is to make wine a multi-sensory experience that moves us beyond taste and smell to one’s heart, spirit and mind,” he says. Wine, as he mentioned with emphasis more than once during the conversation, is an essential link to culture, history, music, art…It is more a way of life. Tasting and appreciation of a particular wine is sure to awaken the memory associated with certain culture, history, music and art.
 
Dedicated to the dual life of a dentist in practice and a wine specialist, Ron Georgiou runs an extremely tight schedule. Why not give one up, say, dentistry? The answer was swift and negative, without a second thought. He loves being a dentist, a family practice in which he has involved for 17 years, seeing kids grow up, families come and go. His surgery is a great appeal to little patients, restoring the scene of lush rain forests abound with tropical wildlife as well as ones not that tropical, a Teddy Bear for example.
 
Besides, who says one cannot develop two careers at a time, and harvest success in both? “Life is like a blank sheet of paper, on which I can draw as freely as I like,” he says. “The key is to get time organized, and love what you’re doing.” To secure more time with family-consisting of a beautiful Columbian wife and a gorgeous son who just turned one-and patients, Ron has kept his overseas trips short and intense, and each one is fruitful. After all, a solid personal life helps one to be successful professionally, and vice versa.
 
Ron Georgiou feels great being able to share other people’s lives, and letting others share his. Fortunately, his both careers provide sufficient opportunities for such interaction. The lucky guy enjoys wine immensely. With the passion, he is destined to develop further in the path of wine training, consulting, concept designing and event presenting, without necessarily abandoning dentistry. Grand Hotels is looking forward to more of his exceptional wine concepts.
 
 

0

阅读 收藏 喜欢 打印举报/Report
  

新浪BLOG意见反馈留言板 欢迎批评指正

新浪简介 | About Sina | 广告服务 | 联系我们 | 招聘信息 | 网站律师 | SINA English | 产品答疑

新浪公司 版权所有