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新编剑桥商务英语初级Unit 2.1 Describing a company

(2007-08-31 21:30:57)
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剑桥商务英语

分类: 商务☆英语
 Unit 2 Talking about companies
 2.1 Describing companies:
AIMS
Describe different types of companies
Find out about companies
Find out about a particular product
Past time
Past simple- statements and questions
Irregular verbs
Questions
Who, What, etc.
 

A look at these company names and logos/(logotype). What lines of business do you think they are in? Use the industries in the box below to help you.

containex  Bars and Stripes 

Jupiter sciences, Bolshoi Trading, Monterrey Taco Company

Aerospace, Airline, Banking, Bar coding, Computing,

Financial services, Food processing Packaging , Telecommunications, Transport , Vehicle manufacturing

B Compare your answers in small groups like this:

1. I think Jupiter Sciences could be in the airline business.

 2. I don't agree. I think it's in aerospace.

3. I agree with you. I' sure it's in aerospace

 C  Now match these company profiles to the companies in A.

1. We are a space technology company that designs,manufactrures and markets a broad range of space products and services,including spacecraft systems, satellite-based date computation and observation services.

2.We opened our first restaurant in 1978 and currently operate the largest chain in the country with 103 restaurants.

Our restaurants feature best quality Tex-Mex food and traditional -style Mexican food at affordable prices. We provide an alternative to higher-priced traditional sit-down restaurants and lower quality fast food establishments. 

3.We manufacture and market a range of consumer packaging in metal, glass and plastics. Our main customers are in the European beverage and food industries.We are one of the leading packaging companies in Europe with roduction units in Sweden, Denmark,Norway, the Netherlands,Germany, the UK and Austria. We have approximately 53000 employees,75% of whom work outside Sweden.

4. We are a Russian-based brokerage and consulting company established in 1992 at the start of the privatization process in Russia. Our main office is located in Moscow and we also have regional branches in Siberia and the Krasnodar region. We deal in shares of Russian privatized enterprises and also provide a full range of financial services related to Russian securities operations.

    You are doing some research on this company .How many of these questions can you answer from this text?

   The long-term goal of the Altas Copco Group is to be the world's leading company within its specialized areas of business:compressor,construction and mining and industrial technologies. The group employs more than 21000 people,of whom 14% work outside Sweden.Operations are conducted through 17 divisions ,which manufacture products in 57 plants in 15 countries.The major share of manufacturing is conducted within european Union countries . Each division has total business responsibility.

 

1. What's the name of your company?

2.What line of business are you in?

3.What goods or services does your company provide?

4. How many employees does your company have?

5. Where are your headquarters?

6. Where are your main markets?

Listen and check your answers. Then practise asking and answering these questions with a partner.instant

 INTERVIEWER: What's the name of your company?

EMPLOYEE: The Atlas Copco Group.

INTERVIEWER: What line of  business are you in?

EMPLOYEE:We're in the mining and industrial sectors.

INTERVIEWER: What goods or services does your company provide?

EMPLOYEE: We make compressors and other equipment for the mining and construction industries.

INTERVIEWER:  How many employees does your company have?

Over 21,000 world-wide.

INTERVIEWER: Where are your  headquarters?

EMPLOYEE:In Sweden, in the capital, Stockholm.

INTERVIEWER: Where are your main markets?

EMPLOYEE:Well, we operate world-wide, but our main market is the European Union.

Find out about another learner's company .Then report back to the rest of the group like this:

 

...works for...company.

They're in the...business.They make...

They have...employees.

The headquarters are in...

Their main markets are...

 

课堂笔记:

Part B :

 opinion n.意见,主张,评价,判断,鉴定.

eg:Opinions differ on this matter.
对这件事各人看法不一。

view n.视力;视野,看法,观点,vt.观看;查看;察看,看待;考虑;将...看成是.

She tried writing out her views.
她试着把自己的想法写下来

 in my opinion/ From my  point of view 依我来看/依我认为

 Part C:

1. technology n.工艺学;工艺,技术,术语,专门语

eg:Many people call the age we live in the age of technology.
许多人把我们生活的时代叫做工业技术时代。

2. design v.设计 n.图纸,图案。

eg:Architects design buildings.
建筑师设计房屋。

3. a broad range of 大范围

4. include vt.包括,包含, 算入,包含于...里面.

eg: I include him among my friends.我把他当作朋友。

5. feature n.特征,特色,vt.以...为特色;由...主演.

eg:The new movie features two of my favorite actors.
这部新片由我最喜爱的两位演员主演

6.at affordable prices.

7.provide v. 提供

eg:On Sundays his landlady provided dinner as well as breakfast.
星期天,他的女房东不但供给早餐,还供给晚餐.

8. higher-priced

9.lower quality

10. approximately adv.大概;近乎

eg:The time is approximately ten o'clock.
这会儿大约十点钟。

11.broker n. 经纪人 

12.brokerage n.经纪业;掮客业务. 佣金,经纪费

13.cunsulting adj. 咨询的;顾问的, 承接咨询业务的,任专职顾问的

14.establish vt.建立;设立;创办

eg:My company  was established in 2005.
我的公司成立于2005年。

 

 Let me  introduce my company:

We are a jewelry company that designs, manufactures and markets a broad range of jewelry products ,including  trendy European style rings, pendants and earrings, luxury necklaces, bracelets, bangles, cuff links and brooches.

 

15.at the start of 在初期

16.in sharesd of 合伙经营

17 privatize  vt. 使私有(民营)化

18.enterprise n. 企业,公司, (有一定冒险性的)事业

eg:This enterprise is doing a good business.
这家企业生意兴隆。

19.a full range of... 全面的...

Part D:

定语从句:在整个句子中充当形容词作用的从句是定语从句。它关系代词关系副词引导。

[关系词的选择依据在从句中所作的成分,先行词在从句中作主、定、宾语时,选择关系代词(who, whom, that, which, whose);先行词在从句中做状语时,应选择关系副词(where地点状语,when时间状语,why原因状语)。]
定语从句分为限定性和非限定性从句两种。

 

 

 

 

 

 

 \\\\\\\\\\待续

 

 

商务英语专辑

 

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