加载中…
个人资料
whitney
whitney 新浪个人认证
  • 博客等级:
  • 博客积分:0
  • 博客访问:1,458,792
  • 关注人气:194
  • 获赠金笔:0支
  • 赠出金笔:0支
  • 荣誉徽章:
相关博文
推荐博文
谁看过这篇博文
加载中…
正文 字体大小:

基础商务英语第12集Unit 14 Part2步入商界---介绍产品)

(2007-07-28 16:01:13)
标签:

商务英语

分类: 商务☆英语
 Unit14  Part2Presenting a new product

Dialogue(一)

clive harris: derek, i' ve got fifteen minutes.
克莱夫.哈里斯:德里克,我有15分钟的时间。
that' s all. i have a meeting with the accountant.
就这么多。我和会计还有个会。
derek jones: i would just like you to take a look.
德里克.琼斯:我只是想让你看看。

it won' t take long.
时间不会久。
it' s a development of big boss.
是“大老板”的升级。
it' s big boss mark 2.
马克二世。
clive harris: it looks a bit like big boss.
克莱夫.哈里斯:看起来有点儿像“大老板”。
derek jones: but it has emotions.
德里克.琼斯:但它有情感。
it can cry. it can laugh.
它会哭、会笑。
not just make the noise.
而不仅仅是制造噪音。
every doll on the market can do that.
市场上的每个洋娃娃都会出声。
no, mark 2 can actually make the movements.
不,马克二世实际上可以做动作。
and the gestures.
打手势。
it is programmed to look happy, sad, angry or tired at the touch of a button...or ever

by voice control.
程序已设定了让它可以看起来有喜、悲、怒、累,只要按一下按钮……或者用声音控制。
clive harris: derek, i can see you' ve done a lot of work on this.
克莱夫.哈里斯:德里克,看得出你费了不少心思在这上面。
it does look ingenious.
看起来确实很精致。
how long has it taken you?
你花了多长时间?
derek jones: months. i think it' s a real breakthrough.
德里克.琼斯:好几个月。我认为这是个突破。
clive harris: how difficult will it be to manufacture?
克莱夫.哈里斯:要制造的话有多困难?
derek jones: we have new materials here.
德里克.琼斯:我们现在有新的材料。
have you seen the new treated plastics?
你看过新加工的塑料了吗?
they are very flexible.
很有韧性。
they are much more adaptable than the big boss material.
比“大老板”用的材料更有适应性。
and we have the technology.
技术是我们的。
take a look at these basic designs.
看一下这些基本的设计。
i' ll show you what i mean.
我会向你演示我说的到底是什么意思。
clive harris: it will cost a fortune to develop.
克莱夫.哈里斯:研发的价格会很高。
it will cost three times as much as big boss.
会花“大老板”三倍的时间。
derek jones: not that much.
德里克.琼斯:没有那么多。
it is an expensive product.
这是个昂贵产品。
but big boss is selling upmarket.
但“大老板”的市场是高档市场。
clive harris: let' s see what don and kate say, but i think it will cost too much.
克莱夫.哈里斯:看堂和凯特有什么看法,但我认为成本会太高。


kate mckenna: ...to conclude the presentation we have seen that big boss can succeed in
the american market.
凯特.麦凯纳:……请让我以这句话来结束本次演示:我们知道“大老板”可以在美国市场获得成功

we have a product that can give the user more than anything else on the market.
我们的产品可以给予用户的是市场上任何产品所不能比拟的。
there is nothing that can touch it.
没有什么可以动摇它。

our competitors cannot deliver the technology.
我们的竞争对手不可能生产这种技术。
they cannot match our price and they can' t compete with our television campaign.
他们敌不过我们的价格、不能同我们的电视广告攻势竞争。
'big boss'is going to be coast to coast at peak hours every day in the new year.
在新的一年,“大老板”每天都会在收视高峰出现在全国的电视上。
and how much are we spending on this campaign?
我们在这场广告上投入的是多少呢?
well, let' s have a look at the individual territories.
让我们看一下每个区域吧。


phil watson: this is the wording, which i agreed with edward.
菲尔.沃森:这是使用的措辞,我和爱德华都同意的。
don bradley: fine. it' s very clear.
堂.布拉德利:好。清楚明了。
and i think these colours work very well.
而且我认为这些颜色搭配的很好。
phil watson: we' ll have three different photographs of the boss on the display.
菲尔.沃森:我们有三套不同的“大老板”的照片供展示。
don bradley: yes, i like these two still but i' m not sure about that one.
堂.布拉德利:是的,我还是喜欢这两套,但对那个不是很确定。
phil watson: there are plenty of options.
菲尔.沃森:有很多种选择。
have a look at these contact sheets.
看一下这些缩图清单。
don bradley: how soon will this be camera-ready?
堂.布拉德利:多快可以成为可印制的?
phil watson: by next tuesday.
菲尔.沃森:到下周二。
don bradley: i really need this for tomorrow.
堂.布拉德利:我真的明天就需要。
phil watson: tomorrow! that' s difficult.
菲尔.沃森:明天!太难了。
don bradley: how difficult?
堂.布拉德利:有多难?
phil watson: it' ll be ready for tomorrow.
菲尔.沃森:那就明天完成。

一、New words and expressions生词和短语

emotions 感情/情绪

gestures 手势

movement 活动

ingenious 机灵

treated plastic 经过处理的塑料

flexible 易弯曲的

adaptable 能适应的

conclude 总结/终了

upmarket 高价市场的

二、Answer the question

1.When would Big Boss Mark2 look happy or sad?

2.What would you have to do?

3.What does Clive think might be the main problem with the idea?

Dialogue(二)

clive harris: derek, i' ve got fifteen minutes.
that' s all. i have a meeting with the accountant.
derek jones: i would just like you to take a look.

it won' t take long.

it' s a development of big boss.it' s big boss mark 2.
clive harris: it looks a bit like big boss.

derek jones: but it has emotions.it can cry. it can laugh.not just make the noise.

every doll on the market can do that.
no, mark 2 can actually make the movements.and the gestures.
it is programmed to look happy, sad, angry or tired at the touch of a button...or ever

by voice control.

clive harris: derek, i can see you' ve done a lot of work on this.it does look ingenious.

how long has it taken you?
derek jones: months. i think it' s a real breakthrough.
clive harris: how difficult will it be to manufacture?
derek jones: we have new materials here.
have you seen the new treated plastics?they are very flexible.
they are much more adaptable than the big boss material.and we have the technology.take a look at these basic designs.i' ll show you what i mean.

clive harris: it will cost a fortune to develop.
it will cost three times as much as big boss.
derek jones: not that much.
it is an expensive product.but big boss is selling upmarket.
clive harris: let' s see what don and kate say, but i think it will cost too much.

三、Answer the question

1.What does she say about the television campaign?

Dialogue(三)

kate mckenna: ...to conclude the presentation we have seen that big boss can succeed in the american market.

we have a product that can give the user more than anything else on the market.there is nothing that can touch it.
 

our competitors cannot deliver the technology.
they cannot match our price and they can' t compete with our television campaign.
'big boss'is going to be coast to coast at peak hours every day in the new year.
and how much are we spending on this campaign? well, let' s have a look at the individual territories.
 

四、Answer the question

1.How many photographs of Big Boss will there be on the display?

2.When does Don want everything ready?

Dialogue(四)

 

kate mckenna: ...to conclude the presentation we have seen that big boss can succeed in the american market.

we have a product that can give the user more than anything else on the market.there is nothing that can touch it.
 

our competitors cannot deliver the technology.
they cannot match our price and they can' t compete with our television campaign.
'big boss'is going to be coast to coast atpeak hours every day in the new year.
and how much are we spending on this campaign? well, let' s have a look at the individual territories.

phil watson: this is the wording, which i agreed with edward.
don bradley: fine. it' s very clear.
and i think these colours work very well.

phil watson: we' ll have three different photographs of the boss on the display.

don bradley: yes, i like these two still but i' m not sure about that one.
phil watson: there are plenty of options.
have a look at these contact sheets.
don bradley: how soon will this be camera-ready?
phil watson: by next tuesday.
don bradley: i really need this for tomorrow.
phil watson: tomorrow! that' s difficult.
don bradley:
how difficult?
phil watson: it' ll be ready for tomorrow.
五、介绍产品时应注意的事项:

1、How it looks 产品的外观。

2、How it operates 如何运转的/如何操作的。

3、Material 材料。

4、Cost 花费/价格。

5、Market 营销。 

点此在线观看《基础商务英语》视频教程

0

阅读 评论 收藏 转载 喜欢 打印举报/Report
  • 评论加载中,请稍候...
发评论

    发评论

    以上网友发言只代表其个人观点,不代表新浪网的观点或立场。

      

    新浪BLOG意见反馈留言板 电话:4000520066 提示音后按1键(按当地市话标准计费) 欢迎批评指正

    新浪简介 | About Sina | 广告服务 | 联系我们 | 招聘信息 | 网站律师 | SINA English | 会员注册 | 产品答疑

    新浪公司 版权所有