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9.16 演讲的四个目的

(2013-09-16 14:08:13)
分类: 我爱PSC!!!
to  inform, entertain, persuade, inspire 是演讲的四个目的。
仔细来看,
to inform 和 to entertain是基于信息、观点的传达。entertain更明确要求了风格是幽默风趣的。至于笑过之后给听众能留下什么
to persuade的对象关系一般是平等甚至是下级对待上级,观点的说服。停留在思想层面。暂属于Communication 领域。
to inspire是上对下的一种动员和鼓舞,不仅要求观点的传送到位,更要求对象采取有实际意义的行动,需要提供切实可执行的方案。是真正的Leadership层面。

如何inspire?
1.Need     明确需求(前期工作:了解对象)
2.Mission    给出邀请和信任
3.Resource 提供资源和可行的方案以及实施手段。
4.Vision   描绘蓝图和指明前景

附上上次去ETMC的反馈信,记录当时的收获

Hi XXX,

Thank you for your informative speech today. For I have met toastmaster for almost two and a half years, so generally I understand every word you said.

I think you are really a great speaker for the following reasons,

First, you have a very clear purpose and know your audience need very well, you pointed out the importance of the leadership and communication skills by many interactive questions between you and the audience, like raise a children or ask others a favor for you.

Secondly, you connect the leadership and the four aims of making a speech(to  inform, entertain, persuade, inspire) naturally, which bridged the importance of the CC menu.

Last but not the least, the skills of your speech is great. Namely, making a comparison between deliver a speech and play a talk show, using  shooting a movie as a metaphor for accomplish the CC menu, so vivid and easy to understand for a rookie. 

If there is something I think you can work on to improve, from my personal perspective, the opening part ,” whether or not you  believe this system ?”, is not that necessary, for it may distract the attention of the audience and lower the authority of your speech, especially when time is limited.J

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