COVID-19MARKETINTELLIGENCE
(2020-12-02 18:51:17)| 分类: 其他 |
1. Travel Weekly featured an article, November 29, “How the Covid
vaccine news is fueling a new enthusiasm for travel”. Highlights
are below:
• Good news about Covid-19 vaccines has been on the uptick
this month, and with it, a bump in inquiries to travel agencies
about what these medical advances might mean for travel in
2021
• On Nov. 9, Pfizer and BioNTech announced that preliminary
data indicates their vaccine is more than 90% effective. A week
later, Moderna on Nov. 16 said preliminary analysis found its
vaccine was more than 94.5% effective. And just before
Thanksgiving, AstraZeneca and the University of Oxford said
preliminary data found their vaccine up to 90%
effective.
• "There is without a doubt a huge amount of pent-up demand to
travel in 2021," Jay Johnson (President of Coastline Travel
Advisors based in California) said. "All we need now is
confirmation that the vaccines work and a lowering of cases. Then,
we'll be off and running.“
• Lingering and significant reluctance to be vaccinated will
likely present hurdles to overcome with regard to travel in the
future, said Ensemble Travel Group CEO David Harris. He pointed to
the flu vaccine: It's been available for decades, but a portion of
the population skips it each year. However, he is more hopeful
about a Covid vaccine, given how serious the impact of the virus
has been. While a vaccine will never be 100% effective, it could go
a long way to the resumption of travel, he said, by giving
confidence to governments to relax requirements for quarantines and
other deterrents to travel.
• The Covid-19 pandemic froze the entire
tourism business worldwide. According to The U.S. Travel
Association, travel market volume reduced by 40%, which means
losses of roughly 3.5 million working opportunities. It also
warned, without necessary government aid, another 1 million people
would lose their jobs. U.S. Travel Association also projected that
total number of international visitors to U.S. was expected to slip
by 75%, causing tourism business losses of 119 billion
dollars.
• Delta Airlines China Regional President
expressed: "Delta Airlines currently operates 2
flights
• from Shanghai to Seattle and Detroit
each, providing convenient aviation services covering
east
• coast and west coast of the US. The new
direct flights would be operated by the newest planes
of
• Delta fleet and highest health standard
would be carried out onboard, providing better
aviation
• experiences to
passengers.
• In a certain period after the pandemic,
the main focus of the destination promotion works should center on
safety and health of the destination. In the process, the
governments bodies should act as the leading force, while the
extensive participation of all aspects of the society would be the
key. Efficient disease control protocols and transparent publicity
channels must be established, the favorable beneficial policies to
extend local hospitality is also an important factor. Tourism
promotion parties should work closely with media, professional
organization, businesses and overseas students to spread influence
and deliver the message that China is a safe and healthy
destination.
2. Highlights from CYTS's business newsletter November 29 are
below:
• Delta Airlines to Resume Flights Shanghai - Seattle and
Shanghai – Detroit
• China Inbound Tourism Report 2020
Released:
• By 2019, Chinese inbound tourism market still maintained the
rising curve since 2015, market structure enhancement was also
evident. In 2019, China accommodated 65.73 million overnight
inbound travelers, including 31.88 million foreign visitors,
increasing by respectively 4.5% and 4.4%. The data of both
overnight inbound travel market and inbound foreign visitors market
kept rising. The market structure of inbound traveler origins was
also getting better. In 2019, the percentage of overnight inbound
market and overnight inbound travel market took up 45.2% and 21.9%,
the figures increased 0.7% and 0.3% comparing to the previous
year.
• In long term, we have strong faith in the recovery of
inbound tourism market. Looking back into history, crisis like
worldwide pandemic, terrorist attack or natural disasters occurred,
these sudden crisis caused temporary setback of tourism business,
but the global tourism market always recovered
quickly.
With the overall tourism market growing mature,
infrastructures more complete and service standards getting higher,
the foundation of inbound tourism is growing more and more solid,
therefore the recovery and further growth of inbound tourism market
after the pandemic is for certain.
3. Highlights from November 19th China Travel News are below:
• American Airlines restarts China flights, bringing U.S. weekly
total to 10 • American Airlines said it is restarting passenger
flights to China, lifting the total number of U.S. weekly flights
to 10 as the U.S. government continues to push for more air service
between the world's two largest economies. Among other U.S.
carriers, United Airlines and Delta Air Lines are currently
operating four weekly flights each to China.
4. Highlights from November 12th China Travel News are below:
• China seeks double tests from travelers • China is doubling down
on safeguards to ensure people traveling from abroad don’t harbor
the coronavirus. Statements posted on websites of Chinese embassies
in countries including the U.S., U.K., France, Italy and New
Zealand over the weekend ask for negative antibody test results in
addition to negative results from nucleic acid tests within 48
hours of boarding flights.
5. Highlights from November 5th China Travel News are below: •
Led by senior management, travel companies in China have shown they
are willing to experiment and embrace tools such as live streaming
to garner bookings. • “For a hotel company or travel businesses
(being impacted by COVID-19), user traffic is what we need. In the
recovery phase, the most important strategy is to attract as much
traffic as possible. Companies are trading discount for more
customers in the early stage of recovery. We offered lots of
package deals on our website and our OTA channels aiming to
strengthen our cash flow and target some customers with travel
needs. We have also done live streaming on Fliggy (in mid-June),
attracting 1 million viewers,” said Heinz Xu, GM – Sales and
Loyalty Programme, BTG Hotels.
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