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杰克韦尔奇的管理艺术(Jack Welch's managerial arts)

(2012-10-06 10:27:38)
标签:

杰克韦尔奇

管理艺术

通用电气

林肯

公司价值观

财经

分类: 商业、管理、经济文章

杰克·韦尔奇,原通用电气董事长兼CEO。在他的领导下,通用电气的市值从130亿美元上升到了4800亿美元,世界排名也从第10位上升到了第一位。他被誉为“全球最受尊敬的CEO”、“全球第一CEO”、“当代最成功最伟大的企业家”。他的诸多管理思想被广为传颂,并被其他商业巨头所学习和模仿。他所写的两本书《杰克韦尔奇自传》和《赢》也是红遍全球的畅销书,可以说他在商业界的地位就像爱因斯坦在科学界的地位一样受万世景仰,他的管理思想和哲学也深刻影响了管理学的发展,现在就来简要介绍一下他的管理艺术。

(Jack Welch, former chairman and CEO of GE. The market value of GE increased from 13 billion dollars to 480 billion dollars, the world ranking of world went up from No.10 to No.1 during his leadership. He is praised as “the most respectable CEO in the world、“No.1 CEO in the world””the most successful and greatest entrepreneur of this time”. His many managerial thoughts are eulogized everywhere, and are studied and imitated by other business tycoons. Two books such as and that he wrote also are best-sellers known around the world, so to speak, his position in business field just likes Einstein’s position in science field, they both are respected and admired in all ages. His managerial thoughts and philosophies also profoundly influenced the development of management, now let me introduce his managerial arts briefly.)

 

1、换人不疑,疑人不用。当你觉得某人不适合从事某项岗位的工作时,你就要马上将他换掉。如果你不换,首先他做这项工作会让他感到非常痛苦,其次,这也会拖累公司,影响公司的发展,所以调换员工的岗位时不能犹豫。当你给某员工安排一项重要任务后,你就要对他充满信心,尽全力给他提供各种资源和帮助,不要怀疑他的能力,这样他才能比较顺利的完成任务。

(1Don’t hesitate to change people, don’t use the people who you suspect. When you feel that someone isn’t suitable to engage in this job, you just immediately replace him. If you don’t replace, firstly he will feel anguished in doing this job, secondly, it also encumbers company, and affects company’s development. So you shouldn’t hesitate to change staffs’ jobs. When you arrange an important task to one staff, you just are very confident about him, and spare no effort to provide him with all kinds of resources and helps, and don’t suspect his capability, in the case, he just only fulfill the mission relatively smoothly.)

 

2、将没有热情的人踢出公司。热情是一个人做好一件事情的强大动力,它其实比能力更重要。如果一个人有热情,但能力不足,他可以通过自己的努力将能力提高。但是如果他有能力,但没有热情,那么他无法发挥出他的能力,反而会拖累公司的发展,影响公司的气氛和工作斗志,所以就只能将这种人踢出公司。

(2Kicking unenthusiastic staffs out of company. Enthusiasm is great power for people doing something well, actually it is more important than ability. If one person has enthusiasm, but he doesn’t have enough capability, he can make great efforts to enhance his own ability. But if he has capability with no enthusiasm, in that way, he just can’t exert his own capability, on the contrary, and encumbered enterprise’s development, and influenced company’s atmosphere and working morale, so we only kick this kind of people out of company.)

 

3、使公司的核心价值观深入人心。公司的核心价值观指出了公司的使命和追求,它需要让全公司的人都知道,从而使这种使命和追求变成全体员工的使命和追求。通用电气公司可以说是这方面的典范,他们的员工对工作和客户所展示的态度非常一致,这相当独树一帜。他们绝大多数员工都非常友善、充满活力,而没有把客户当做坏人来加以戒备。而其他许多企业则会花费很多时间去寻找最优秀、最聪明、最有天分的应聘者或者教现有员工如何干好工作,却几乎不解释工作的重要目标是什么。但是在通用电气,公司所招聘的员工都是价值观与公司一致的人,并且帮助员工看到自己在工作中的发展机会。

(3Making company’s core value be deeply rooted among all staffs. Core value of company indicates company’s mission and pursuit, it needs to be known by all staff in order to make this kind of mission and pursuit becomes that of all staffs. GE sets a good example for us in this aspect, their staffs’ attitudes aiming to working is very identical to that aiming to customers, which creates a separate way. The majority of their staffs both are very friendly, and full of vigor, and don’t regard clients as bad people who they guard. While many other enterprises just take much time to seek for the most excellentcleverest and talented candidates or teach present staffs how to work well just instead of explaining what’s working’s important purpose. But in GE, the value of staffs who company recruited both are in accord with that of company, moreover company helps staffs to see developing chances among the jobs.)

 

4、使大公司像小公司一样运作。在人们印象当中,大公司当然比小公司好。其实大公司也有它固有的缺点,比如:经营不灵活,呆板;决策速度慢;政策不太容易随着市场变动等等。而小公司则有很多优点,比如:信息传递更畅通;决策和行动速度更快;浪费成本更少等等。所以如果大公司也想具有这些优点,首先就要减少管理层级,使信息传递更加快速无误;同时高层主管也需要经常走入生产第一线和市场第一线,实行走动式管理,这样他们就能直接了解整个市场的真实情况,从而能够快速准确地做出决策;而且这样也减少了上报和提供资料的环节,从而节省了管理成本。

(4Big enterprise makes operation like small enterprise. Big company certainly is better than small company in people’s impressions. As a matter of fact, big company has its own inherent shortcomings, for example, inflexible operationmaking a strategic policy slowlypolicy is hard to change in accordance with market etc. While small company just has many advantages, for example, unimpeded information transmissionmaking a strategic policy and taking action quicklysaving costs etc. So if big company also wants to possess these advantages, firstly it need to reduce managerial level, and makes information transmission becomes more quickly and correctly, simultaneously senior executives also often need walk into the first line of production and market, and implement management by walking around, in this case, they just can know real situation of entire market directly in order to make a strategic policy quickly and correctly, what’s more, which also reduces links of hand-in and offering materials in order to save managerial costs.)

 

5、群策群力,集思广益。这个是杰克·韦尔奇首创的管理方法。不论职务高低,不论资历深浅,韦尔奇组织公司各个层级的员工召开“群策群力”会议,在会议上,参与的每个人都能够自由、坦诚地发表各种看法,同时任何高级主管都不能够对员工的建议和构想置之不理。当员工看到自己的想法迅速得以实施时,他们将会更加积极地提出更多的构想。这样集合全公司员工的智慧,发挥全公司员工的力量,从而使公司得到更好的发展。

(5Collecting wisdoms and efforts from all staffs. It’s a managerial method that Jack Welch created firstly. No matter high level post or low level post, no matter deep qualifications or superficial qualifications, Welch organizes every level staffs of company to convene “collective wisdoms and efforts” meeting. Everybody who participates in this meeting can express all kinds of opinions freely and frankly, simultaneously every senior executive both can’t ignore staffs’ advices and ideas. When staffs see that their ideas are carried out rapidly, they will propose more ideas more positively. In this case, it collects wisdoms of all staffs, and exerts strengths of all staffs in order to let company gain better development.)

 

6、要把焦点集中在别人的长处。每个人都不是一个完美的人,都有优点和缺点,而且有些优点和缺点几乎是不可能改变的。所以作为一个管理者,就是要充分发挥每一个人的长处,共同完成任务,而不是去改变人。林肯在这方面就为我们做出了很好的表率,从1861 年到1864 年整整三年的时间里,北方虽然拥有人力和物力方面的巨大优势,在战场上却没有取得任何进展。后来林肯决定任用军事天才格兰特将军为总司令,有人告诉总统,格兰特嗜酒如命,林肯回答道:要是我能知道格兰持将军喝的是什么品牌的酒的话,我就会向其他各位将军也各送上一桶。喝酒当然有害,但是在所有的联邦政府将军中,只有格兰持被证明是有能力运筹帷幄、决胜千里之外的。事实也证明,任命格兰持为联邦军总司令己成了南北战争的转折点。这是一次非常成功的任命,林肯的用人政策是求其能发挥专长,而不是考虑他必须是个完人。所以管理者不要只见缺点不见优点,这样是很难让人信服的。下属抱怨老板小气,管理严格,这是一种对主管的不满。但是,却能看出主管也许在某一方面存在着一些错误和缺点。做人应该大度,事情该过去就让它过去,切莫小题大做。

(6focusing on other people’s strong points. Everyone isn’t a perfect person. They both have strong points and weak points. Moreover some strong points and weak points almost can’t be changed. So administrator just needs to fully exert everyone’s strong points, and finish mission together instead of changing people. Lincoln set a good example for us in this aspect, during three years from 1861 to 1864, despite north side boasted enormous advantage in manpower and material resource aspect, however, they couldn’t make any progresses in the battlefield. Later Lincoln commissioned military genius Grant general to be chief commander, somebody told president, Grant drinks wine like a fish, Lincoln repliedIf I can know what’s the brand wine that Grant general drinks, I just also give a barrel of this brand wine to other generals.”Drinking wine certainly is harmful, but only Grant general is proved to map out a strategy well among all federal government generals. Fact also proved that appointment of Grant general already had been the turning point of civil war. This is a very successful appointment. Lincoln’s employment policy is to seek for exerting their strong points instead of considering appointing a perfect person. So administrator shouldn’t only see shortcomings instead of merits, which is very hard to have people convinced. Subordinate grumbles about parsimonious boss and strict management, this is a kind of dissatisfaction aiming at executive. However, from the other angle, we can aware that executive maybe makes some mistakes and has some weak points in some aspects. People should be generous, forgetting past things, and avoid making a fuss over tiny matter.)

 

以上是我从杰克·韦尔奇身上所学到的管理思想,管理学博大精深,我们既需要从前辈的身上多加学习,也需要自己从实践当中认真总结,以此来不断磨砺和提升自己,争取早日成为一名出色的管理者。

(All above-mentioned contents are managerial thoughts that I learnt from Jack Welch, Management is broad and profound, we not only need to learn these knowledge from predecessors, but also we need to carefully summarize experiences in our own practices in order to steel and promote ourselves continuously, and try to be an excellent administrator as early as possible.)

 

 



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