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Tata buys Jaguar, Land Rover 塔塔收购捷豹陆虎

(2008-03-27 11:57:48)
标签:

汽车

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新闻

福特

塔塔

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杂谈

分类: 行业信息

     象吞虎豹的戏剧上演了。在福特不得不作出断臂自救的决定后,当初那个接手Rover和Jaguar商标的风光无限的福特家族已经风光不在。当然,福特是不会轻易服输的,当年接手这两个品牌也是为了福特的高档产品线,因为福特知道自己的品牌印象直接导致了利润率的底下,可是福特并没有清楚的预见汽车业未来的走势。种种内部和外部的原因,引发了美国汽车行业的整体疲软,这个庞大的巨人慢慢的病入膏肓了。而相对于印度企业tata 11.5 亿英镑接手这两个优质资产,我们自然而然地会联想起前些年上汽和南汽争夺南孚名爵那破摊子时的大打出手。

 

    显然,印度人这次捡了大便宜。如果福特是把全部路虎捷豹技术和资产一并出让的话……

 

    以后的汽车业,左边那头大象的动作,也不可小视。

 

附英文新闻原文: 

Tata Motors buys Jaguar, Land Rover for 1.15 billion pounds

 

NEW DELHI (AFP) - India's Tata Motors said Wednesday it had bought British luxury icons Jaguar and Land Rover from ailing US carmaker Ford Motor Co for 1.15 billion pounds (2.3 billion dollars).

 

Tata Motors has "entered into a definitive agreement with the Ford Motor Company for the purchase" of Jaguar and Land Rover with the "total amount to be paid in cash to be 2.3 billion dollars," Tata Motors said in a statement.

 

"We are very pleased at the prospect of Jaguar and Land Rover being a significant part of our automotive business... and will endeavour to preserve and build on their heritage and competitiveness, keeping their identities intact," said Tata Group chairman Ratan Tata.

 

Tata Motors, part of the sprawling tea-to-outsourcing Tata Group empire, added Ford would contribute up to about 600 million dollars to the Jaguar and Land Rover pension plans.

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相关链接:

没有胜利的罗孚争夺战

福特汽车

印度塔塔:世界钢铁大王

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