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Grand Mercure Baolong Hotel: Shanghai Memory   A Talk with general manag

(2007-08-30 12:19:28)
分类: 酒店老总成功路
 
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Grand Mercure Baolong Hotel: Shanghai Memory
   A Talk with general manager Mr. Anthony Mirza
 
铭刻着上海记忆的酒店
上海宝隆美爵酒店总经理安德礼一席谈
 
Chinese Version:Clara  English Version:Lili  Photos: Lucy
 
Nestled in one of the sedate corners of this city there once was a 4-star hotel, opened every day to accommodate travelers from across the country. Abutting the Lu Xun Park, Grand Mercure Baolong Hotel is in easy access to shopping malls and spots of interest as well as to cultural centers such as the historic Duolun Road and the famous Fudan University (founded in 1905). On July 1, 2006 it became a member of the ACCOR family. The prestigious French hotel group has invested millions of dollars in the extension and upgrade of the hotel, helping it to meet the standards of ACCOR’s Mercure brand.
 
The result is the five-star Grand Mercure Baolong Hotel. As Grand Mercure’s first flagship hotel in China, Grand Mercure Baolong has been keenly aware of the cultural clashes of the East with the West in the metropolitan Shanghai. It blends the contemporary and the historic, and places equal emphasis on commercialism and culture, offering a unique experience to travelers home and abroad. The reopened Grand Mercure Baolong Hotel has endeavored to revive the spirit of Shanghai in its prime time, which tells it from other luxury hotels in this city. Here, guests can enjoy attentive service and a comfortable atmosphere, taking delight in the improvement in every small detail, from décor and amenities to the look on the faces of the staff.
 
Once in the Lobby, you feel as if you were in a small Jiangnan town, being greeted with the soft and gentle music by traditional stringed and woodwind instruments, as well as with beautiful young women clad in Chinese qipao, their hairstyles varying from one another to suit their dresses and tastes. This appears quite unique as in some other hotels, the attending staff are normally required to wear the same hairstyle. You’ll never see these girls passing by without a smile and a gentle “Hello!”
 
“It’s true that we’re not in the heart of the city. But our hotel is by no means inferior to those who are, with the famous ‘street of cultural heritage’ and those incredible shopping malls nearby. As the traffic conditions improve, it is much easier for our guests to visit other parts of the city; what’s more, travelers who prefer a quieter abode are glad that they can find the right place.”
 
Along both sides of Duolun Road are renovated old structures of bricks and tiles, from which we can have a taste of the rich culture and folk customs of this city. Just a block away is another world, where fashionable young folks flocking up to play and have fun, their smiling faces lit up by the flashing neon lights. When the old world meets the new, clashing is always followed with blending. Grand Mercure Baolong Hotel fits well into its surroundings. I was quite impressed.
 
Hardly had I recollected myself when I saw Mr. Anthony Mirza coming towards us. The General Manager gave us his sincerest greeting. He looked full of vigor, and was obviously in high spirits, showing no sign of tiredness after a hectic day. After all, it is barely a year since Grand Mercure Baolong Hotel opened its doors. Mr. Mirza is quite a talker; his remarks are full of humor.
 
Anthony Mirza is a seasoned international hotelier, having been active in the hospitality industry over the past 28 years. An accomplished commander who had helmed luxury hotels in the New York City and Arizona in the U.S., Hong Kong and Korea, Mr. Mirza never failed to practice his own concepts in managing the hotel’s everyday operation. To him, Shanghai is very promising, so is Grand Mercure Baolong Hotel. He aims high for the hotel, hoping it to be another success, and has devoted all his passion and enthusiasm to attain to the goal.
 
Grand Mercure Baolong Hotel is a relative newcomer to the hotel market. Mr. Mirza shared, “Good hardware lays foundation for a good hotel. However, great service and the staff’s expertise are even more important if we want to build a great hotel, so we shall never stop training. We give every new staff an intensive training, eight hours a day for three months. They will be trained in many respects, such as how to smile, how to handle people or a situation, how to service a dinner, and so on. The ultimate goal is to let our customers feel at home. I try to be with my staff as much as I can, in their shoes to experience their pain. In this way I get to know them better. I teach them how to observe things from the perspective of a customer, to figure out what a customer really needs so that they can deliver a timely service. In evaluating an associate, I would put characters, attitude and how hardworking he/she is above ability. In addition, teamwork is of vital importance. Only through collective efforts can we succeed in taking every challenge. Much to my relief of course, none of the long-time staff left during the renovation; instead, they chose to stay and grow with Grand Mercure Baolong. They’re growing, and I feel proud of their accomplishments.”
 
Being fully aware of the cut-throat market competitions, he has done a lot of thinking, planning to take advantage of Grand Mercure Baolong’s Shanghai touch to attract travelers, the larger part of which presently are from other parts of China, Europe and North America. The hotel is focused on showing the city’s characters and attractions, as well as on offering an unparalleled luxury experience. The next step is to develop Japanese and Korean markets. On the latter Mr. Mirza has a strong confidence, given that exchanges between China and Korean in a variety of aspects have been increasing considerably. On the other hand, he himself has a deep understanding of the Korean culture, having been working in that country for quite a long time. Also, honeymooners, individual/package tourists and business travelers promise a tremendous potential. How to explore the vast market and get a slice of the cake or more provides a direction for Grand Mercure Baolong to work towards in the future.
 
Previously known as the Shanghai Baolong Hotel (opened in 1988), Grand Mercure Baolong Hotel retains the finest of the old and new Shanghai. It adds a contemporary touch to each of the 327 rooms and suites, which are tasteful replicas of Shanghai houses. Every room offers a full range of facilities including broadband access and satellite TV, making guests feel as comfortable as at home. Conference rooms, three restaurants, two bars and other hotel amenities are designed to satisfy business and leisure travelers seeking efficiency, comfort and convenience. As Mr. Mirza put it, Grand Mercure Baolong Hotel offers a home where you can not only enjoy a diverse range of amenities, but receive warmth and attentiveness from the staff, as well.
 
To our delight, we learned from Mr. Mirza that he himself had contributed to the décor, making suggestions to the position of various objects and arrangement of lights. It turns out that he had been an earnest student of design and painting, and even today he is still an art devotee. It brought us to the realization that the blending of art and commercialism, at its highest level, can appeal to both refined and popular tastes.
 
Embark on a gastronomic expedition in Grand Mercure Baolong, where foods on offer are so diverse that two eyes are far from enough to take them all at a glance. Restaurants and bars are distinct in style. You can either dine at the Chinese Restaurant for the best of local Shanghai cuisine, or explore the inventive eclectic menu at Café 180. International buffet is available around the clock at Tian-Di; Blue Smoke, Aqua Lounge or VIP Room offer an exciting alternative.
 
Equipped with the state-of-the-art facilities, the Grand Ballroom and function rooms are able to accommodate meetings, dinners and parties, regardless of size or purpose. In one of the restaurants I just couldn’t get my eyes off the colorful menus, each in a different style and print to avoid dullness, thus diverting your attention away from the fact that you’re waiting in earnest for the delicacies you have ordered. The teapot on the table also arrested my eyes. They are in various designs, each being more than a mere container of tea, but an exquisite art piece in harmony with the hotel’s retro atmosphere. In Grand Mercure Baolong, we can even smell art in the air.
 
Grand Mercure Baolong has positioned itself as a resort hotel―the only of its kind in Shanghai at present―which sounds at first incompatible with the city’s hectic and quick-paced image. However, we felt relieved on hearing its future planning to add another high-rise building by the present one. Block B will be fitted with a diverse range of leisure facilities including fitness center, tennis court and buffet restaurant. What’s more, its premium location gives travelers an opportunity to delve into Shanghai’s historic and cultural profundity. Back from a day’s sightseeing, they can retreat to the pool bar with running water streams, surrounded by the stunning city views. Shanghai, as the country’s economic center, is expected to become a popular vacation destination like Sanya in the near future.
 
When the sun goes down, the old gramophone in one of the corners is switched on to play the golden melodies once prevailing in Old Shanghai, and the entire Lobby is resounding with Ye Lai Xiang, Ye Shanghai or smooth jazz. The museum-like walls display hundreds of black-and-white photographs depicting the history of Shanghai through the decades. The essence of both old and new Shanghai, its people and culture, are captured and frozen in the pictures. On seeing photos of the architecturally impressive old structures on the Bund and of veteran movie stars, shot in their golden days, we feel as if we had gone back to that gilded age. Memory will fade; however, photography helps to keep the integrity of the history.
 
The lamps were already on when I finally walked out. I turned around to say good-bye, finding that the illuminated Grand Mercure Baolong Hotel looked just like a huge jewel against the velvety black backdrop. It adorns Shanghai, bearing witness to the city’s opulence and prosperity. Deeply impressed by the passion and dedication running in his blood, we believe Anthony Mirza will build a bright future for Grand Mercure Baolong, His staff, who have been under his influence, will sure to help him accomplish the goal.
 
 
       曾经在这座城的一个安静的角落里,坐落着一家四星级的宾馆,她每天都尽心尽力地迎接着来自五湖四海的宾客。酒店靠近主要购物区、热门场所和文化中心,毗邻休闲商务城区鲁迅公园,紧挨上海文化名街多伦路及百年名校复旦大学,这似乎为她增添了不少人文气息。2006年7月1日,这家酒店加入雅高集团,耗资数百万美元,用于扩建及提升酒店的硬件设施,以符合雅高集团下美爵品牌的要求,并取得了一定的成效。如今,四星级的宝隆宾馆晋升为一家五星级国际酒店,并成为美爵品牌在中国的首家旗舰店。坐落于中西文化碰撞的城市中,上海宝隆美爵酒店业耳濡目染的将时尚与历史结合,商业同文化并重,给人以与众不同的体验。
 
      和沪上其他豪华酒店不同的是,上海宝隆美爵酒店展现了独特的海派风情,他们想要尽力还原那个时代的上海气息,因为那是上海的一个黄金时代。与此同时,他们也为宾客提供细致周到的服务及舒适温馨的氛围。重新开业的宝隆美爵酒店,从装潢设施到员工的精神面貌,每一个细节都给人以焕然一新的惊喜。步入酒店的大堂,耳边便响起了轻柔的丝竹音乐,让人仿佛置身于江南水乡。而构成酒店一道亮丽风景线的则是身着旗袍的服务员,与其他酒店不用的是,她们并没有规定的发型,而是根据自己的喜好,按照自己所穿的衣服设计自己的发型。她们总是面带真诚的微笑,用吴侬软语般的声音向客人问好。
 
     “虽然我们酒店不在繁华的市中心商业街区,但有了文化名街及热闹的商业街区的陪衬,和那些身处中心地带的酒店相比,我们同样毫不逊色。随着交通不断改善,不仅让住客的出入变得极为方便,更让喜爱稍稍幽静的住客找到了真正适合他们的居所。”漫步多伦路文化街,感受青砖石瓦的历史韵味的同时,也体验到了老上海的民风特色;而一街之隔,又是另一番景象,霓虹闪烁下嬉闹的人群,一派摩登的都市情怀。宝隆美爵酒店与这样的环境交相辉映,时尚与历史的碰撞,交融得尽善尽美。
 
      当笔者仍然沉醉于温暖的气息时,酒店的总经理安德礼先生热情地走向了我们,并给予了我们真诚的问候。从原宝隆宾馆开业还不到一年到如今加入雅高集团重新开业的宝隆美爵酒店,其间的繁忙与劳累可想而知,但眼前这位有着深厚资历的总经理却依然神采奕奕,精神饱满,风趣且健谈。他有着28年挂帅国际品牌酒店的经验,从纽约到亚利桑那州,再辗转香港、韩国,每一处都留下了安德礼先生辉煌的执掌历程,无论身处何处,他都尽全力将自己的理念融入到酒店的经营中去。而对于上海,对于宝隆美爵酒店,安德礼先生不仅充满了信心,他更是倾注了所有的热情,希冀着酒店能够成就他的下一个功绩。
 
      由于酒店新近开业,安德礼先生说道,“尽管良好的硬件设施是建设好酒店的奠基石,但更为重要的是服务员优质的服务和技能,要想成为优质酒店,就必须不断地培训员工。对于新的员工,我们会用三个月的时间,每天八小时对其进行各方面的培训,如微笑,待人接物,餐桌服务等等,为的是让顾客有宾至如归的感觉。每个环节我都尽力亲力亲为。我会加入员工们,参加他们的劳动,亲身体验他们的艰辛,以此来了解每位员工。同时,我也会指导他们如何从顾客的角度来观察、分析客人们的需要,以便能及时送上贴心的服务。相对于员工的能力而言,我更注重的是员工的个性、态度和努力程度。此外,我也非常强调员工的团队协作精神,我认为只有通过全体员工的共同努力才能顺利迎接每一个挑战。当然,最让我欣慰的是,在酒店装修筹备阶段,酒店的老员工不仅没有离职,反而都随着酒店在不断地成长。我为我们酒店员工所取得的成绩感到骄傲。”
 
      面对激烈的竞争,上海宝隆美爵酒店的总经理安德礼先生有着清醒的认识及规划。目前,宝隆美爵酒店的顾客最主要来自中国本土、欧洲及北美市场。独具魅力的海派特色将成为吸引消费者的一大亮点,因此酒店不仅向世人展示着了申城的美丽与高雅,更带给八方宾客奢侈豪华及舒适的入住体验。在未来的时间里,酒店将不断开拓日本、韩国市场,这也是该酒店的独到之处。安德礼先生曾在韩国工作过相当长的时间,对韩国的文化有着极其深刻的了解和领悟,加上如今中韩交流在各方面日益增多,因此,对于吸引韩国游客,他是充满信心的。另外,蜜月、个人或团体旅游及商务出行也是一个潜在的巨大市场,如何开拓这片广阔的领域,并走出属于自己的精彩道路,也将是酒店在今后努力的方向。
 
      宝隆宾馆在88年就开始对外营业,现今的宝隆美爵酒店吸收了旧上海和新上海的精髓,拥有327间宽敞雅致、设计独特的客房,格调温暖而优雅,现代精湛的风格与浓郁的海派风韵相得益彰。每间房都装有宽带、卫星电视及多种多样的豪华设施,为的是给客人带来家一般的亲切感受。酒店设施包括会议室、3间餐厅、2个酒吧,是追求便利、舒适和豪华的商务和度假人士的理想之选。诚如安德礼先生所说的那样,光临宝隆美爵酒店,健全的设施和亲切周到的服务会让你感觉仿佛回到了自己的家。在与他的交谈当中,笔者惊喜地发现,原来酒店的内部装饰,如东西的摆放、灯光等等,都有他的心血渗透在其中。原来,安德礼先生以前曾学过艺术设计、图画,而现如今他的业余爱好也仍然与艺术有关,这让笔者不得不感叹艺术与商业的雅俗共赏的确会带给人不一样的心灵体验。
 
      酒店内的餐饮会让人感觉像在体验环球美食之旅一样,因为品种繁多的美食会让人眼花缭乱。酒店精心设计了风格迥异的餐厅及酒廊,江南小馆以经典海派菜肴驰名,CAFE180供应别出心裁的时尚菜式,自助餐厅天地24小时提供环球精致美食,加之大堂酒廊、爵士雪茄吧及西海岸酒廊等风格各异的餐厅和酒廊,为宾客奉上精彩纷呈的愉快体验。酒店大宴会厅及多功能会议厅,配置完善的先进设施,可满足各类规模的会议、社交宴会或派对之需求。在餐厅内就餐的时候,让笔者印象最为深刻的就是那一份份可谓是缤纷绚烂的菜单,每张餐桌的菜单都不一样,给人足够的新鲜感,在期待美食的同时对于手中的菜单也多了一份心思。吸引笔者眼球的还有餐桌上的茶壶,形态各异,不仅仅是一个容器,更是一件件艺术品,与酒店怀旧的意味相互照应。浓重的艺术气息宝隆美爵中随处可以被触摸到。
宝隆美爵酒店将自己定位成上海唯一的一家休闲度假酒店,乍一听,似乎与上海的快节奏与繁忙程度很不相称,但是在得知了酒店对于未来的规划后,笔者的这种担心就成了一种多余。酒店计划在现在的宾馆大楼旁再建一栋高层,届时,里面会配备健身中心、网球场、大型自助餐厅等现代的休闲娱乐设施,一应俱全。加上酒店特殊的地理位置,顾客们在闲暇之余还可饱览城市美景,带有冲凉水池的日光阳台及池畔吧为休闲时刻倍添别样情趣。相信不久的将来,作为经济中心的上海也会和三亚一样,成为人们旅游度假的一大选择。
 
      每当黄昏降临时,酒店的大厅里就会传出旧上海那些老歌的音乐,《夜来香》、《夜上海》、爵士乐从角落里那台老式的留声机飘出,承载了一个世纪的记忆。酒店内部装饰用了上百张黑白照片,从外滩沿岸那雄伟的万国建筑群到风靡旧上海的明星,宛如一个描绘上海不同时代的博物馆,汲取了老上海与当代的人文精华。顿时似乎时光倒流,人们似乎回到了那个虽然躁动但依然夜夜笙歌的年代,回忆虽然斑驳,但身临其境,恍若隔世。
 
      当笔者走出酒店的时候,已到了华灯初上的时候了。转过身去,夜幕中的上海宝隆美爵犹如一颗巨大的璀璨宝石,点缀着这个城市,见证着上海的繁华与富丽。作别了安德礼先生,他对酒店的热情和专注深深鼓舞了我们,相信他的员工也会感同身受,会和他一起,打造宝隆美爵更美好的明天。

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