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IHG ANA Hotels Group to Co-Brand and Enhance  日本洲际全日空酒店集团合作

(2007-04-25 15:44:24)
分类: 软文
  

http://www.grandhotels.com.cn/eWebEditor_V280_Free_sp1/UploadFile/2007425152930477.jpgANA Hotels Group to Co-Brand and Enhance  日本洲际全日空酒店集团合作" TITLE="IHG ANA Hotels Group to Co-Brand and Enhance  日本洲际全日空酒店集团合作" />

09年前13家酒店完成更名及品质提升
13 Ana Hotels by 2009

编辑:Seven

   作为洲际酒店集团与全日空航空公司合资成立的日本洲际全日空酒店集团近日宣布,集团合作品牌正式启动,计划对13家原全日空旗下酒店逐步更名为全日空-洲际,全日空-皇冠假日,全日空-假日,将在其产品质量、服务以及运营等几方面得到提升,日本洲际全日空酒店集团认为,这一举措将使日本本土或前往日本旅游的游客、各大企业以及会展组织者更加受益。
 
   洲际全日空酒店集团合作品牌全面正式启动,届时全日空旗舰酒店——原东京全日空酒店 (ANA Hotel Tokyo) 将正式更名为东京全日空洲际酒店 (ANA InterContinental Tokyo)。涉及此次合作品牌的其他酒店还包括:
         东京品川诗颖饭店 (Strings Hotel Tokyo)将于2007年5月正式更名为东京品川诗颖洲际酒店 (Strings by InterContinental Tokyo)。
         2007年12月六家原全日空酒店将正式更名为全日空皇冠假日酒店。这些酒店更名后分别是:成田全日空皇冠假日酒店 (ANA Crowne Plaza Narita)、广岛全日空皇冠假日酒店 (ANA Crowne Plaza Hiroshima)札幌全日空皇冠假日酒店(ANA Crowne Plaza Chitose)、富山全日空皇冠假日酒店 (ANA Crowne Plaza Toyama)、金泽全日空皇冠假日酒店(ANA Crowne Plaza Kanazawa)以及冲绳海景皇冠假日酒店 (Harborview Okinawa by Crowne Plaza)。
         至2008年,石狩湾全日空酒店(ANA Hotel & Resort Ishigaki)及度假村将正式更名为石狩湾全日空洲际酒店及度假村 (ANA InterContinental Ishigaki Resort)。而大阪全日空酒店 (ANA Hotel Osaka)将正式更名为大阪全日空皇冠假日酒店(ANA Crowne Plaza Osaka)。
         万座海滨饭店(Manza Beach Hotel & Resort)将于2009年正式更名为全日空万座海滨洲际饭店 (ANA InterContinental Manza Beach Resort)。
 
   届时,多间全日空-洲际酒店将成为洲际酒店集团全球148家洲际酒店及度假村网络的正式成员,为旅客提供独特豪华以及地道的旅行体验。而全日空皇冠假日酒店品牌将为商务旅客、婚礼以及社交名流提供极具特色、精致以及创意的产品及服务。
 
   洲际全日空酒店集团首席执行官Chris Moloney说:“品牌合作战略是我们在慎重考虑之后作出的决定,我们希望为旅客、企业集团以及会展或活动组织者提供更多的选择。我们的目标是不断满足消费者日益增长的需求,进一步提升我们酒店产品的质量和服务。合作品牌酒店将更加符合国际需求,同时也保留了日本本土特色,这将使全日空酒店在日本成为旅客的首选。”
 
关于日本全日空洲际酒店集团
   日本全日空洲际酒店集团是日本最大的拥有全球背景的酒店管理者。在日本拥有42家酒店,超过1,200间客房。集团成立于2006年12月1日,是全球最大、拥有客房数最多的酒店集团——洲际酒店集团以及日本知名航空公司——全日空航空公司的合资公司。
 
 
 
 
The hotel operating joint venture formed by IHG and ANA, announced plans to co-brand and enhance 13 hotels in Japan currently trading under the ANA brand. All hotels will undergo product, service and operational enhancements and will be progressively co-branded as either ANA InterContinental, ANA Crowne Plaza or ANA Holiday Inn hotels. IHG ANA Hotels Group Japan is committed to ensuring that the co-branding and enhancement efforts bring about significant benefits to hotel guests, corporate clients and events planners from Japan and globally. 
 
Co-branding activities will kick off with the repositioning of the flagship ANA Hotel Tokyo to ANA InterContinental Tokyo. Other hotels to be co-branded include:
         The Strings Hotel Tokyo to The Strings by InterContinental Tokyo in May 2007.
         Six ANA Hotels across Japan will be co-branded as ANA Crowne Plaza hotels by December 2007. These hotels will be known as ANA Crowne Plaza Narita, ANA Crowne Plaza Hiroshima, ANA Crowne Plaza Chitose, ANA Crowne Plaza Toyama, ANA Crowne Plaza Kanazawa and Harborview Okinawa by Crowne Plaza.
         By 2008, ANA Hotel & Resort Ishigaki will be co-branded as ANA InterContinental Ishigaki Resort and ANA Hotel Osaka as ANA Crowne Plaza Osaka
         Manza Beach Hotel & Resort will be co-branded as ANA InterContinental Manza Beach Resort in 2009.
 
The ANA InterContinental hotels will join IHG’s existing network of 148 InterContinental Hotels & Resorts properties worldwide in providing guests with a unique blend of luxury, with authentic local knowledge and experiences. Meanwhile, those bearing the ANA Crowne Plaza brand will offer stylish, sophisticated and innovative products and services targeted at meetings, weddings, social interactions and celebrations.
 
Chris Moloney, chief executive officer, IHG ANA Hotels Group Japan, said: “The pace of our co-branding effort means that we are serious about making our hotels the preferred choice among guests, corporate clients and event planners across Japan. Our key focus now is on gaining even deeper insight into the needs and expectations of our customers in order to further enhance our product and service offerings. Our co-branded hotels will gain more of an international flavour while still maintaining the essence of Japanese hospitality that has made ANA the number one hotel brand in Japan.”
 
About IHG ANA Hotels Group Japan
IHG ANA Hotels Group Japan is the largest international hotel operator in Japan, with a combined estate of 42 hotels and more than 12,000 rooms across Japan. The company was formed on 1 December 2006 as the hotel operating joint venture of IHG, the world’s largest hotel group by number of rooms, and ANA, Japan’s leading airline.

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