会所的历史，我们可以追溯到17世纪的欧洲，那时候上流社会贵族们需要有一个聚会与交流的地方，在那里谈一些国家大事、文学艺术、骑马射击的心得等等。会所是由英文Clubhouse翻译过来，先有Club后有House，也就是先有「会」，再有「所」。会所的出现，是都市生活必然的产物，是给「会」一个室内活动的场所，比如香港有赛马会、高尔球会、游艇会。

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    随着时代的发展，会所也在变化，现在很多的房地产，都以「会所+地产」的方式来做楼盘的销售卖点，当然里面的功能也非常的多，包括健身、休闲和娱乐。一般来说，开发商来找我去做会所，我会提出几个问题，第一：你有多大的决心去打造？第二：你的业务是要满足什么样的人群需要？第三：你是自己经营还是聘请专业的团体去经营？第四：你是想快速赚钱还是有长远打算？

    我认为设计公司跟客户之间是双向选择，客户找到我，大家洽谈的过程，其实是彼此互相了解的过程。会所这种项目的影响是比较长远的，所以不能没有认真考虑好便盲目去做。有想法但不懂得经营又不请专业人士去规划，肯定是不可行的。我希望为客户提供超值的设计或服务，客户的收益越多，就意味着我们设计越成功。我经常会乐意「越权」去帮客户做一些非室内设计本身事情，这也是为了项目最终能够顺畅。如果碰到经验比较少的开发商，我甚至会帮他做品牌的策略，包括营销方针，希望可以和客户达成一种长期的共赢。

    我们之前设计过的会所种类有很多，房地产类的住客会所最为常见，这类会所充当的角色是动态变化的，设计上要从不同的角度思考和分析，寻找一种和谐的手法，让商业与艺术共存。很多时候住客会所首先充当售楼处功能，但是售楼之后如何让它变成为住宅服务的场所，就是需要去认真思考。我认为售楼处回收还是有不少方式的：例如变身成小区的历史博物馆，或者是前期就考虑与园林进行融合，或者是直接模糊空间概念做成「泛会所」……这些想法有不少在我们的项目中也得到了实现。这也证明了追求质量才是正道，会所的设计主题和经营定位都要经得起时间的考验，而且要特别注重区域性和人脉的核心效应，就像前面所说的，是先有「会」，然后才有「所」。

    近年我们也一直在研究和设计高尔夫会所，高尔夫会所是会所中比较特殊的一类，在传统的高尔夫运动中，人们一致认为，高尔夫会所是对这种运动的一种延伸，并将其称之为「第十九个球洞」。对于高尔夫会所的设计，一个公认的规则就是当你坐在会所中休息时，如果能看到第十八个和第十九个球洞所处的绿地，同时也可以望见第一和第十个的开球台，那么这个会所就算是非常成功了。当然，会所室内空间的功能分布须按球会会员的活动流程来设计，为会员提供方便和高尚的活动场所。高尔夫会所应该更多地融入高尔夫文化，会所理应拥有一些球友所不能涉猎到的高尔夫收藏品，把经典的高尔夫历史收藏品布置在一个博物馆氛围的空间里，像讲故事一样，将高尔夫的起源，历史背景、着装文化、球具演变等等，在一个个空间里用时尚的手法呈现出来。

    会所是为特定人群服务的，是为了让这些特定人群能够在特定空间中得到享受与满足。多一些思考，设计会来得更有意义，会所的生命也会更加灿烂。

Clubhouse Design and Management

The history of clubhouse can be traced back to 17th century Europe, where a rendezvous was essential for the aristocracy to share their views on state affairs, literature and art and experience in riding and shooting, etc. The word ‘clubhouse’ is formed by a ‘club’ followed by a ‘house’. Its emergence is an inevitable product of city life, providing an area for indoor activities for the ‘club’, like the jockey clubs, golf clubs and yacht clubs in Hong Kong.    

Clubhouse changes as time flies. At present, a number of real estate companies employ the strategy of ‘clubhouse + property’ as the selling point for housing marketing, with plenty of functions inside, including those related to physical fitness, recreation and entertainment. I often ask the developers a few questions when they approach for clubhouse projects: first, how great is your determination to forge it?; second, what is the demand of your target customers?; third, will you run the clubhouse by yourself or employing professionals to manage it?; fourth, do you want to make quick money or have long term plan?   

I believe there is a two-way selection between design company and client. The process that the clients find me and make negotiation is actually a process of mutual understanding. Going ahead without thorough consideration is inappropriate since project like clubhouse has more far-reaching effects. It is definitely infeasible to plan without management knowledge or professional assistance even when you have an idea. We hope to provide our clients with cost-effective design or services. The more they earn, the more successful our design is. I am always willing to help them in non-indoor-design issues ‘in excess of authority’, which is just to ensure smoothness of the project. If the developers are less experienced, I will even help with formulating strategies of their brands, including guiding principles of marketing, so as to achieve a long term win-win situation with my clients.     
We have designed various kinds of clubhouse among which resident clubhouse is the most common type. This kind of clubhouse plays a dynamic changing role with a design involving consideration and analysis from different perspectives while searching for a harmonious way for the coexistence of business and art. Resident clubhouse often serves as a sales office at first but serious consideration is necessary to figure out how to transform it into a place for residential services after sales. There should be a couple of methods to recycle sales office: for example, transformation into a local history museum, integration with gardens and parks at an earlier stage, or creation of a ‘pan club’ with indistinct space concept, etc. Quite a few of these ideas have been realized in our work. This also proves that the pursuit of quality is the right way. The theme of design and the positioning of a clubhouse should be able to stand the test of time and pay special attention to the core effect of region and personal connections; as mentioned before, a ‘club’ is formed before a ‘house’.         

In recent years, we have been studying and designing golf clubhouse which is a relatively special one among all types. It is unanimously agreed that golf clubhouse is an extension of the sport and is regarded as ‘the 19th hole’ in traditional golf sport. There is a generally acknowledged rule for its design—it achieves great success if you can see the grassland where the 18th and the 19th holes situated while being able to view the first and the tenth teeing grounds while you are taking a rest at the clubhouse. The interior space distribution of functions should be designed according to the activity flow of club members, providing with them a convenient and noble recreational venue. Clubhouse should incorporate more golf culture. It is supposed to possess some rare golf collections and decorates the classic historical ones in museum manner, presenting the origin, historical background, costume culture and development of golf equipment in a modern approach, like story-telling.    

Clubhouse serves a particular group of people so that they can obtain enjoyment and satisfaction in a particular space. If we think more, we will have more meaningful design and a more glorious life of clubhouse. 

                                                                         ——摘自《安毕恩斯II》