标签:
hbo视频短片欣赏voyeur偷窥者娱乐 |
分类: 【影视公社】 |
这是纽约BBDO广告为HBO所创作的HBO Voyeur,在本届D&AD的“创新传播”类上获得了黄铅笔。‘偷窥’似乎是人的原始欲望,人幻想看到别人的私密生活。HBO制作公司便以此为噱头拍了一套剧集voyeur,让观众看尽纽约柏文里人们生活的千姿百态。为了宣传,他们在毗连华埠的下东城租下了一面超巨型白墙,播放高解像度片段,让附近居民成为全纽约最早能‘偷窥’这个剧集的观众,极具创意,效果更是令人叹为观止。
四个楼层,八个故事,大家应该要多看几遍才能看完整和明白了,不过我自己都没怎么看明白!
Each floor in this epic and mesmerizing promotional piece was shot separately with the action linked temporally by a clock cueing interaction between them. Each apartment was shot without a ceiling to accommodate lighting with ceilings added via matte paintings and then finessed in post to match the lighting changes in the live footage. The skeleton, the shattering glass and the ghost effect are also VFX work from Asylum. The spot runs online, on demand and, no doubt most effectively, on massive outdoor projections as seen here.
Director :Jake
Scott
Copywriter:David Carter, Greg Hahn, Mike Smith
Art Director :David Carter
Producer :Jules Daly, Fran McGivern, David Mitchell
Chief Creative Officer :Bill Bruce, David Lubars
Executive Creative Director:Greg Hahn
Senior Creative Director: David Carter, Mike Smith
Director Of Integrated Production: Brian DiLorenzo
Agency Producer : Jiffy Iuen
Account Handler: Jessica Mailloux, Robert Rawley, Juliane
Sunderland
Client (Company) :Cindy Matero