• https://www.carscoops.com/wp-content/uploads/2024/04/BYD-Prices-Main-1024x576.jpg一些中国汽车在欧洲的价格比在中国的同类车型贵178%。
• 中国的汽车制造商在国内展开价格战,在国内销售额上赚了很少的钱。
• 中国更便宜的生产成本,包括电池制造和政府补贴,为他们提供了竞争优势。

世界上大多数人都担心,中国的国际市场 降低电动车的价格 .但根据一份新的报告,许多人正采取相反的做法。相反,它发现中国的汽车制造商正在大幅提高其出口车辆的价格,以使海外利润最大化。

该战略由比亚迪领导,比亚迪在其国内市场面临日益激烈的竞争。 多家中国汽车制造商 目前正在国内进行电动汽车价格战,地方政府补贴外国和国内品牌的电动汽车。这自然会挤压利润。

更多: 比亚迪的海鸥耶夫现在的成本在10万美元以下,西方注定要失败

解决办法 比亚迪 最大限度地利用国外模式获利。在某些情况下,该公司出售其型号的价格几乎是国内价格的三倍。然而,在很多情况下,中国提供的产品仍然能够削弱来自西方的竞争。

研究表明,中国汽车制造商的汽车价格往往低于欧洲品牌。他们在提供更多的标准设备和技术的同时也这样做,而这些设备和技术往往在传统制造商的产品中具有很高的价值。

虽然运输等额外成本被考虑在内,但加价表明,每辆电动汽车可获得几千美元的额外利润。这是因为中国制造商在制造过程的各个阶段,从电池生产到原材料开采,都合理化了成本。https://www.carscoops.com/wp-content/uploads/2024/04/2023-BYD-Seal-1024x576.jpg

比亚迪海豹在欧洲比中国贵136%。

据市场情报公司估计,中国的基准矿物情报成本比其他地方低18%。像比亚迪这样自己生产电池的公司,可以在供应链上下谈判进一步的折扣,而中国的汽车制造商则因政府补贴的土地的供应,以及比欧洲传统制造商面临的更便宜的电力和劳动力成本而得到进一步的帮助。

审查: 2024比亚迪海豚游在低成本的电动车桩前

根据报告 路透社 ,在一些出口市场, 比亚图3 价格比中国高出81%至174%。海豚的价格从39%到178%不等--在德国,比亚迪海豚的价格相当于37,439美元,而中国的同类价格仅为16,524美元。海豹价格上涨30%至136%。相比之下,特斯拉,中国制造的第3款车型在德国的销量仅比中国高出37%。

许多欧洲汽车制造商可能会担心中国汽车制造商拥有的空间,这可能会让他们降低价格,进行自己的销售战。这也意味着,规模较大的中国汽车制造商可能会经受住欧盟对进口车辆征收的关税。https://www.carscoops.com/wp-content/uploads/2024/02/2024-MG3-6s-1024x576.jpg

原文

Chinese Automakers Rake In Profits, Charging Europeans More Than Double For Some Cars

A recent report shows why some Chinese automakers are charging upwards of 100 percent premiums vs their pricing in their home market

by Sam D. Smith

6 hours ago

• Some Chinese cars are up to 178 percent more expensive in Europe than their equivalent models are in China.
• Chinese automakers are engaged in a price war at home, making slim markups on domestic sales.
• China’s cheaper production costs, including battery manufacturing and government subsidies, provide them with a competitive advantage.

Most of the world is worried that China is flooding international markets by cutting the prices of their EVs. But according to a new report, many are doing the opposite. Instead, it finds that Chinese automakers are significantly raising the price of their exported vehicles in order to maximize profit abroad.

The strategy is led by BYD, which is facing increasing competition in its home market. Multiple Chinese automakers are currently engaged in an EV price war at home, with the local government subsidizing EV adoption for both foreign and domestic brands. This naturally squeezes profits.

More: BYD’s Seagull EV Now Costs Under $10k, The West Is Doomed

The solution for BYD is to maximize profit on its foreign models. In some cases, the company sells its models for nearly three times the price than it is priced domestically. And yet, in many cases, the Chinese offering still manages to undercut competition from the West.

Research shows that Chinese automakers often price vehicles just below that of European brands. They do so while offering more standard equipment and technology that often carries a premium in the legacy manufacturers’ offerings.

While additional costs, such as shipping, are factored in, the markups indicate thousands of dollars of additional profit being gained per EV. This is because Chinese manufacturers have rationalized costs at every stage of the manufacturing process, from battery production to raw materials mining.