大众经销商收购二手特斯拉,并以可观的价格零售

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大众经销商收购二手特斯拉,并以可观的价格零售
2022 年 5 月 30 日 14:30 UTC
作者:克里斯蒂安· 阿加蒂
尽管拥有产品、工厂和资金,但大众汽车几乎无法生产足够的电动汽车。这导致今年第一季度美国销售量令人失望。这家德国汽车制造商仅排名第六,仅仅卖出不到三千辆电动汽车。由于无车可售,大众汽车经销商则通过销售特斯拉汽车获利。






除非您的名字是特斯拉,否则很难在电动汽车市场上开展业务。对于福特或通用汽车等美国最大的汽车制造商来说,这不是什么大问题,因为他们有大量汽车可以出售,并获取利润。就大众汽车而言,情况看起来相当黯淡:其大部分ICE产品线仅取得了适度的成功,因电动汽车则太少而无法发挥作用。
多份报告显示,由于缺乏更好的选择,大众汽车在美国的经销商出售二手特斯拉汽车。Tesla Owners Worldwide Facebook 群组上分享的一张照片显示,有六辆二手的特斯拉Model 3和Model Y 停在弗吉尼亚州杜勒斯大众汽车经销商停车场。一些人认为它们是被大众汽车经销商收购的,但一位资深人士驳斥了这种荒谬的想法。
他能够破译特斯拉的编号,并发现这些汽车是从二手车市场购买的。其他用户也分享了类似的故事,称大众汽车经销商购买了他们能拿到的每一辆特斯拉。你知道这有多难,因为特斯拉在租赁合同中加入了一个新条款,这样承租人就不能在合同到期时出售他们的汽车。
如果您认为销售二手特斯拉是一项糟糕的业务,请再想一想。同一个 Facebook群组上的另一个故事准确地显示了大众汽车经销商出售特斯拉汽车赚了多少钱。这是一辆里程表上行驶了 2,084 英里的 Model 3,建议零售价为 56,142 美元,最终售价为 66,224 美元。我们不知道是什么级别的Model 3,但即使是新的长续航里程车型,在特斯拉那里也只需要以 56,990 美元的价格购买,包括目的地费用。
大众汽车经销商通过增加“VW CARE 5/50k”(997 美元)等服务来证明差异的合理性,包括长达 5 年/50,000 英里的定期维护。经销商还收取 830 美元的 Xzilon 油漆保护涂层、499 美元的车窗色调、379 美元的全天候地板垫、199 美元的充氮轮胎和 199 美元的车轮锁。最昂贵的附加服务是 998 美元的 LoJack 5 年计划,在特斯拉上完全不需要,可以通过特斯拉应用程序进行跟踪。
如果你能在没有所有这些额外配置的情况下生活,你最好把钱花在性能版的汽车上,零售价为 63,990 美元。您可以获得很多性能,但最终仍然比大众汽车出售的二手车便宜。主要区别在于,新性能版需要等到下半年,而二手特斯拉可能在几天后就到手了。但是否足以值得支付超过建议零售价 1 万美元?
Volkswagen Dealers Buy Used Teslas, Sell Them With Sizeable Markups
Home > News > U-turn30 May 2022, 14:30 UTC
by Cristian Agatie
Despite having the products, the factories, and the money, Volkswagen barely manages to produce enough electric vehicles. This has led to disappointing U.S. sales in the year’s first quarter. The German carmaker ranks only sixth, with less than 3,000 electric vehicles. Volkswagen dealers appear to be making a profit selling Tesla vehicles due to the lack of cars to sell.
Volkswagen dealers buy used Teslas, sells them with sizeable markups
It’s hard to make a business in the EV market today unless your name is Tesla. This is not much of a problem for the biggest carmakers in the U.S., like Ford or General Motors, as they have plenty of vehicles to sell for profit. In the case of Volkswagen, things look rather bleak: most of its ICE lineup sees only modest success, while the electric vehicles are too few to make a difference.
For the lack of better options, Volkswagen dealers in the U.S. sell used Tesla vehicles, as shown by several reports. A picture shared on the Tesla Owners Worldwide Facebook group shows six used Tesla Model 3 and Model Y cars sitting in a Volkswagen dealer’s parking lot in Dulles, Virginia. Some people thought that they were traded in by people buying a Volkswagen, but a more knowledgeable user dismissed such a ridiculous thought.
He was able to decipher the stock numbers for the Teslas and found out that the cars were purchased from the used car market. Other users shared similar stories, saying Volkswagen dealers buy every Tesla they can get their hands on. And you know how hard it is because Tesla put a new clause in the leasing contracts so that the lessees can’t sell their cars at the end of their contracts.
If you think selling used Teslas is a terrible business, think again. Another story on the same Facebook group shows precisely how much money a Volkswagen dealer makes selling a Tesla. It’s about a Model 3 with 2,084 miles on the odometer, which has an MSRP of $56,142 and a final selling price of $66,224. We don’t know the trim, but even a new Long Range can be had for $56,990 from Tesla, including destination charges.
The Volkswagen dealer justifies the difference by adding services like the “VW CARE 5/50k” ($997), including scheduled maintenance up to a 5-year/50,000-mile interval. The dealer also charges $830 for an Xzilon paint protection coating, $499 for window tint, $379 for all-weather floor mats, $199 for nitrogen-filled tires, and $199 for wheel locks. The most expensive added service is a LoJack 5-year plan for $998, completely unnecessary on a Tesla, which can be tracked via the Tesla app.
If you can live without all those extras, you can better spend the money on the Performance version of the car, which retails for $63,990. You get a lot of performance and still end up cheaper than the used one sold by Volkswagen. The main difference is that a new Tesla is only available in the second half of the year, whereas the used one could be yours in a couple of days. But is it enough to justify paying more than $10k over the MSRP?
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