国内主要白酒公司的销售收入及市场占有率情况（单位：百万）

排序白酒企业 2011 年销售额 市占率  2012 年销售目标  增速      预期市占率 

1     五粮液     20226       5.40%     29550         46.10%     6.07% 

2     贵州茅台   18035       4.81%     24677         36.83%     5.07% 

3     洋河       12148       3.24%     18586         53.00%     3.82%

4      郎酒      10300       2.75%     15000         45.63%     3.08%

5     泸州老窖   7812        2.09%     10510         34.54%     2.16%

6     山西汾酒   4500        1.20%     6000          33.33%     1.23%

7     西凤酒     4500        1.20%     5800          28.89%     1.19% 

8     剑南春     4000        1.07%     5000          25.00%     1.03%

9     今世缘     4000        1.07%     5000          25.00%     1.03%

10   古井贡      3325        0.89%     5000          50.38%     1.03%

17   金种子      2100        0.56%     3000          42.86%     0.62%

20   老白干      1504        0.40%     1985          31.98%     0.41%

21  沱牌舍得     1210        0.43%     1800          50.00%     0.62%

22  水井坊       1500        0.40%     1800          20.00%     0.37%

23  伊力特       1500        0.40%     2000          33.33%     0.41%

28  酒鬼酒       950         0.25%     1850          94.74%     0.38%

上述数据来自中信建投白酒行业的研究报告