加载中…Red Bull Studios \ 红牛工作室全球品牌形象及网站
(2013-05-15 17:12:50)
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Red Bull Studios \
红牛工作室全球品牌形象及网站
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Red Bull Studios are a series of
unique recording spaces that allow talented artists around the
globe to be truly creative by providing free access to a network of
state-of-the-art recording and production facilities. We were
invited to create both the new official website that would act as a
portal to the local studio sites and develop a distinctive new
visual identity supported by clear guidelines for all design work
keeping quality and clarity easily attainable.
We found inspiration from the ethos
of the studios as a place to promote storytelling and excellence in
music and used this to drive the creation of a tailored, content
rich site featuring quality photography and adaptive design to
develop a highly responsive and detailed experience on any device.
We also made use of web technologies such as CSS3 animations and
SVG rendering for icons and used Drupal for the CMS.
Both
the visual identity and the website were designed to reflect the
originality of the Red Bull Studios concept and as such, highlight
the exclusive character of each city and each individual
studio.
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