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Business Communication and Business Etiquette(4)

(2006-08-31 13:17:44)
分类: 英文原版

Etiquette in Business

 

Etiquette is based on consideration, or the well-known “you-attitude”, which is in itself an ethical consideration. We have considered etiquette with the study of ethics, goodwill letters, word usage, letter arrangement, and other subjects.

An authority on business and personal etiquette opens 519-page book Letitia Baldrige’s Complete Guide to Executive Manners, with these words:

“This is a book about manners but also about the quality fo excellence. It is a book about the importance of detail and about how details linked together can create the strong, effective executive presence that propels and individual upward in his or her career. This is, therefore, a book about success..”

This book is based on the theory that good manners are cost-effective because they not only increase the quality of life in the workplace, contribute to optimum employee morale, and embellish the company image, but they also play a major role in generating profits. An atmosphere in which people treat each other with consideration is obviously one in which a customer enjoys doing business. Also very important, a company with a well-mannered, high-class reputation attracts- and keeps- good people.

 

Etiquette 礼仪

Ethical consideration 道德行为准则的考虑

Propel 促使,驱动

Cost-effective 合算

Optimum 最佳的

Company image 公司形象

 

The “rules” of etiquette are based on consideration, first of all, but also common sense and a recognition of the usual customs and mores of the society which we live or work. This recognition of particular customs is particularly troublesome when we travel or work abroad. Actions based on goodwill alone can be misinterpreted as hostile or demeaning.

Some of the questions that arise regarding etiquette are greeting visitors, making introductions, table manners, choice of clothing, the etiquette of business letters, business entertaining, proper forms of address, smoking, conversation business relationships between men an women in the office, gift giving. Planning seminars and meeting- and many, many more.

 

Common sense 常识

Recognition 承认,认

Misinterpret 误解,误会,误认为

Hostile 敌意

Demeaning 有失身份

Planning seminars and meetings 筹备研讨会和其他会议

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